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Amazon Fire TV: 4K Models Compared

The Amazon Fire TV 4-Series 43-inch 4K UHD smart TV offers an impressive array of features at a very competitive price. With its vivid 4K Ultra HD display, HDR 10 support, and the ever-evolving Fire TV platform, it promises a high-quality viewing experience.

In this article, we will delve into the specifics of the Amazon Fire TV 43-inch 4-series, comparing it with other 4K models in the Fire TV lineup to help you determine which one offers the best value for your needs.

Having personally tested the Amazon Fire TV 43-inch 4-series, I found the picture quality to be exceptional. The 4K Ultra HD resolution and HDR 10 support bring out vibrant colors and crisp details that make movies and shows come to life.

One minor issue I encountered was the placement of the legs, which required a wider cabinet. However, this was easily resolved by using a central stand. Overall, the user interface is intuitive, and the Alexa Voice Remote adds a layer of convenience.

Picture Quality

Amazon Fire TV

The Amazon Fire TV 43-inch 4-series 4K UHD smart TV offers an impressive picture quality that brings films and series to life. Thanks to its vivid 4K Ultra HD resolution and support for HDR 10, HLG, and Dolby Digital Plus, users can enjoy a clearer and more vibrant picture with brighter colours compared to 1080p full HD. This makes it ideal for watching high-definition content and playing video games, ensuring an immersive viewing experience. Additionally, the TV’s ability to handle various formats ensures compatibility with a wide range of media sources.

Audio Performance

Amazon Fire TV

Audio performance is another strong suit of the Amazon Fire TV 43-inch model. The TV supports Dolby Digital Plus, which enhances the sound quality and provides a more immersive audio experience. Users have noted that the sound remains clear and full even at high volumes, without any distortion or tearing. This makes it suitable for a variety of content, from movies and TV shows to music and games. Furthermore, the TV includes an HDMI eARC port, allowing users to connect additional audio equipment for even better sound quality.

Smart Features

Amazon Fire TV

The Amazon Fire TV 43-inch 4-series is equipped with a range of smart features that enhance its usability and functionality. The Fire TV Alexa Voice Remote allows users to control the TV with their voice, making it easy to find apps, films, and programmes, as well as check the weather and sports scores. The TV also continuously updates with new Alexa skills, features, and smart home capabilities, ensuring that it remains up-to-date with the latest technology. This makes it a future-proof investment for those looking for a smart TV.

Streaming Services

Amazon Fire TV

One of the standout features of the Amazon Fire TV 43-inch model is its extensive support for streaming services. Users can stream over a hundred thousand films and TV episodes from popular services such as Netflix, Prime Video, Disney+, and more. This makes it easy to access a wide variety of content without needing additional devices. The TV’s interface is intuitive and user-friendly, allowing users to easily navigate between different streaming services and find their favourite content quickly.

Connectivity Options

Amazon Fire TV

The Amazon Fire TV 43-inch model offers excellent connectivity options, making it easy to connect various devices. It includes three HDMI inputs, allowing users to connect satellite TV, video game consoles, and other devices. The HDMI eARC port can be used to add audio equipment for enhanced sound quality. Additionally, the TV has multiple USB ports, which can be used to play media files directly from a USB drive. This versatility ensures that users can easily integrate the TV into their existing home entertainment setup.

User Interface

The user interface of the Amazon Fire TV 43-inch model is designed to be intuitive and easy to navigate. Users have praised the sleek design and the minimal bezel, which gives the TV a modern look. The remote control is simple to use, with clearly labeled buttons and the added convenience of voice control through Alexa. However, some users have noted that the default home screen resolution can appear blurry or out of focus when using built-in apps, although this issue is resolved once the apps are selected and use their own pre-selected resolution.

Setup Process

Setting up the Amazon Fire TV 43-inch model is a straightforward process that can be completed quickly. Users have reported that the setup is easy to follow, especially when using a smartphone to assist with the process. The TV arrives in perfect condition, with clear instructions on how to assemble the legs or attach it to a wall mount. The setup process also includes linking various apps, which can be done seamlessly using a phone. This ensures that users can start enjoying their new TV without any hassle.

Build Quality

The build quality of the Amazon Fire TV 43-inch model is solid and durable. The TV is designed to be lightweight yet sturdy, making it easy to handle during setup. The legs are elegant and easy to fit, although some users have mentioned that the screws can be difficult to insert. The TV also includes options for both a stand and a wall mount, providing flexibility in placement. The minimal bezel design adds to the overall aesthetic appeal, making it a stylish addition to any room.

Value for Money

The Amazon Fire TV 43-inch 4-series offers excellent value for money, especially considering its features and performance. Priced at £279.99, it provides a high-quality 4K UHD viewing experience with HDR support, smart features, and extensive connectivity options. Users have noted that while it may not be the most advanced TV on the market, it delivers great quality for its price range. This makes it an attractive option for those looking to upgrade their TV without breaking the bank.

Customer Satisfaction

Customer reviews for the Amazon Fire TV 43-inch model have been overwhelmingly positive, with an average rating of 4.4 out of 5 stars from 883 reviews. Users have praised the TV for its picture and sound quality, ease of setup, and smart features. Some minor issues have been noted, such as the difficulty in inserting screws into the legs and the default home screen resolution. However, these are generally considered minor inconveniences that do not detract from the overall positive experience. The high level of customer satisfaction indicates that the TV meets or exceeds most users’ expectations.


  • Excellent picture quality with 4K UHD and HDR support.
  • Great value for money with many smart features.
  • Easy to set up and use with Alexa Voice Remote.


  • Legs are positioned at the ends, which might not fit all cabinets.
  • Default media player has limited subtitle support.
  • Home screen resolution could be clearer.

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In summary, the Amazon Fire TV 43-inch 4-series offers remarkable value for money, especially for those looking for a feature-rich 4K TV at a reasonable price. Its picture quality, smart features, and ease of use make it a strong contender in the 4K TV market.

While there are a few minor drawbacks, they are easily manageable and do not overshadow the overall performance of the TV. This model is a great choice for anyone looking to upgrade their home entertainment system without breaking the bank.

Questions & Answers:

Question: Does this TV support Freesat?

Answer: Yes, the Amazon Fire TV 43-inch 4-series 4K UHD smart TV supports Freesat, making it suitable for areas with poor Freeview signal.

Question: Can I connect a soundbar to this TV?

Answer: Yes, you can connect a soundbar using the HDMI eARC port for enhanced sound quality.

Question: Does the TV support streaming services like Netflix and Disney+?

Answer: Yes, the TV supports a wide range of streaming services including Netflix, Prime Video, and Disney+.


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